My name is Aubrie. Im from a small town in Idaho. I grew up competing and grinding through high school sports and earned my way to play collegiate basketball. Now I’m still in the game—officiating at the high school level and in women’s college basketball.
Sports taught me everything, how to show up, how to handle pressure, how to keep going when no one’s watching and when the game slows down, that’s when you find out who you really are. That’s why I built this brand.
This isn’t just clothing. It’s confidence. It’s identity. It’s that feeling you get when you step onto the field, the court, or into life knowing exactly who you are. Barrel Up is for the ones who carry themselves different. The ones who don’t just play the game—they live it.
Watch the video to understand the why behind everything :)
Barrel Up isn’t just a statement — it’s a mindset and a reminder. Whether you’re stepping into the batter’s box, onto the field, or into any situation in life, it represents putting on confidence, being your true self, and having the courage to BeYou while becoming one with the moment.
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